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Local Moms Cash in on Back-to-School Deals

September 6, 2016
By BETSY BETHEL - Editor , OVParent

Price matters to moms nationwide when it comes to back-to-school shopping, and local moms are no different.

According to Ebates, a cash-back online shopping site, the majority of parents surveyed say price is the No. 1 deciding factor in whether to make a back-to-school purchase, and buying name brand clothing is their least favorite part of the whole experience. The National Retail Federation reported that parents they surveyed sought to save money on shopping this year by starting earlier, scouring websites for deals and using coupons.

Wendy Bogers of Wheeling, mom of an 11-year-old girl, said her money-saving strategies included "sales, outlets, coupons and choosing versatile pieces that will go with lots of colors, etc."

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Laura Cost of Martins Ferry, mom of a 5-year-old and 8-year-old, said this year she used "online coupon codes or rewards from places like Children's Place or Old Navy super cash. I save those for back-to-school if I can. Also, shopping out of season. Jeans never really change. ... I'll look for jeans or sweatshirts that are marked down when bathing suits come out."

"We've done a lot of online shopping through Ebates and use in-store pickup for places like Kohl's, Macy's and JCPenney," said Angela Shaffer of Wheeling, mom of a daughter in seventh grade. She said she was skeptical of Ebates but discovered if she buys from retailers that offer coupons on the site, she will get a percentage back in cash or gift cards.

Other moms said they either don't buy at all during back-to-school season or they don't pay much attention to the sales.

"I try to only buy what we really need and not get caught up in the idea we need it all now, especially clothes," said Jean-Anne Renshaw who has an 8-year-old daughter.

"I am not great at following sales and coupons," said Amy Witschey of New Martinsville, who has a 5-year-old son and an 8-year-old daughter. "I always say to the cashier in my exasperated, exhausted, disorganized mommy tone: 'There's probably a discount I should have, huh?' They usually provide one or tell me where to find one on my phone."



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